"The Plain Truth was a free-of-charge monthly magazine, first published in 1934 by Herbert W. Armstrong, founder of The Worldwide Church of God. The magazine, subtitled as The Plain Truth: a magazine of understanding, gradually developed into an international, free-of-charge news magazine, sponsored by the WCG church membership. The magazine's messages often centered on the pseudo-scientific doctrine of British Israelism, the belief that the early inhabitants of the British Isles, and hence their descendants, were actually descendants of the Ten Lost Tribes of Israel."
